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The fields of IT and marketing are facing challenges on many fronts in 2022. That includes new competitors, outdated methods of communication, and widespread dissatisfaction with the status quo. But it doesn’t have to be this way! By following my vision and improving our skills in three important areas – authenticity, transparency, and passion – we can lead our industry into a more prosperous future.

Cybersecurity Myths Debunked: How to Mitigate Your Risks

Cybersecurity Myths Debunked: How to Mitigate Your Risks

Over the past year, we’ve heard a mix of stories about cybercrime risks in the news. There have been troubling stories of lost and stolen identities, data breaches that put sensitive information like social security numbers or credit card information at risk, and even identity theft. But have you ever wondered if these stories are a cybersecurity myth?

Supply Chain Pressures and Inflation Make it Difficult for Small Businesses to Compete

Supply Chain Pressures and Inflation Make it Difficult for Small Businesses to Compete

The supply chain pressures felt by large businesses over the past few years have trickled down to small businesses. That makes it difficult for smaller companies to compete on a local level. The result of these supply chain pressures is rising costs coupled with fluctuating sales volumes. As small businesses search for ways to cut expenses, they’re increasingly turning to technology solutions to gain an edge over their competitors.

Trust In the Workplace is the Secret Ingredient to Better Business

Trust In the Workplace is the Secret Ingredient to Better Business

Your business model may be sound, your processes may be efficient, and your products may be superior. However, if you don’t have trust, customers will not do business with you and employees will leave the company to work somewhere else. It’s important to note that businesses must not only earn the trust of their customers but also of their employees if they want their business to succeed in the long run.

Top Ways To Create A Great Customer Service Strategy

Top Ways To Create A Great Customer Service Strategy

How you treat your customers—and how they perceive their interactions with you—has become one of the biggest differentiators between success and failure in today’s business landscape. Whether it’s about customer satisfaction, reducing churn or increasing revenues, there are countless ways to improve your customer experience strategy to ensure that your customers are getting the best possible experience from your business.

Pros and Cons of Using AI Copywriting Tools

Pros and Cons of Using AI Copywriting Tools

As the AI copywriting tools continue to grow in popularity, more businesses are adding them to their marketing arsenal to help improve their content output. But is using AI copywriting tools really worth it? After all, you risk sacrificing great quality content and potentially missing out on crucial keyword opportunities that could cause more traffic and higher sales. Let’s look at both sides of the coin and see if we can figure out the pros and cons of using AI copywriting tools.

How To Install PHP 8.0 in VestaCP on Ubuntu 18.04

How To Install PHP 8.0 in VestaCP on Ubuntu 18.04

If you’re looking to spin up a cloud server for multiple websites and don’t want to pay for CPanel’s management console, VistaCP is just as good for a savvy Linux web admin. It presents handy access to monitoring, firewall, DNS, app configuration, and even includes a link to Softaculous for easy web app installations and backups. Best of all, VestaCP is flexible – we can use it for just about any hosting needs. 

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